A trademark is a name or logo or both of a business. Trademarks can be registered with the federal government or with state government. If you register your trademark with the federal government, no one else in the U.S. is allowed to register that or a very similar trademark.  You gain certain legal rights; contact an attorney for more information on these rights. You are not required to register your trademark with both the federal government and state government.


The U.S. Patent and Trademark Office website covers the trademark application process, including determining whether a trademark application is appropriate for you. Select the GETTING STARTED WITH TRADEMARKS link for more information on the trademark process.


To register a trademark with the State of New Mexico, select the TRADEMARK FAQ link. The web page explains trademarks and provides links to all necessary forms.




You must have a registered business and the trademark must be in use before you can apply for a trademark in New Mexico. You will be asked to provide examples of how you are using your trademark; such as on letterhead, business cards, etc.